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ESSENTIA
Campaign + Experiential Design 

You need to drink water to stay alive. But may I recommend drinking Essentia to feel alive? This little Seattle-based alkaline water company is currently the fastest growing premium water brand on the market. Fresh from a rebrand aimed at moving from product-focus to lifestyle, they came to us to get out the rally cry, round up the citizens and build the Essentia nation.


MY ROLE
Creative Director
Art Director
Graphic design
Video direction

CREDITS
Client: Essentia
Agency: Periscope
CD: Mark Hellevik, Rhea Hanges, Jenny Radack
Designers: Laura Wright, Ani Djaferian
Writers: Jenny Radack, Josh Gloe
Video Editing: Micah Dahl